Children with busy imaginations have always been able to make fantastic universes out of the most common-place everyday objects – sticks were swords, railings were highways, and the folds of our parents’ clothing were towering hills and mountains or the waves on a dark and stormy sea. Brighton-based photographer Joseph Ford, together with art director Stephanie Buisseret, stylist Mario Faundez, and later stylist Almut Vogel, has brought a child’s playful imagination to this fashion photoshoot, perfectly juxtaposing aerial landscape shots with close-up studio shots of clothing.
In one, the rich folds of a sweater become rolling desert dunes. In another, a faded and worn spot on apair of jeans fades into a cloud. In a third, a train track terminates as the zipper on a camouflage-print jacket. The images are extraordinarily creative, imaginative and well-crafted; some of the studio shots took almost 12 hours of work to get perfectly right. And then there were the aerial shots, taken with the help of expert pilots.
We’re not the only ones who think these shots are great – his series has been decorated by the Association of Photographers Awards in the UK and by the International Photography Awards.
Source: josephford.net